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WILD Pet Food Avaliações 

1.070
•
O TrustScore é 4.5 de um total de 5

4,6

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Avaliado com 5 de um total de 5 estrelas

Indie absolutely loves WILD Pet Food! We’ve been buying WILD Pet Food for our dog Indie since April, and I can genuinely say she absolutely loves it! Six months on, she’s still enjoying ever... Ver mais

Avaliado com 5 de um total de 5 estrelas

We made the switch to WILD pet food earlier this year, as it is rated excellent on the All About Dog Food website (89 out of 100) and it definitely lives up to its reputation. Both of our dogs love i... Ver mais

Avaliado com 5 de um total de 5 estrelas

Really sceptical. Tried many different brands/ foods. Ordered a bag of Wild Gentle Beef for our Jack Russell pup. Introduced it by using the pellets as treats. A complete hit!! Didn't even need a tran... Ver mais

Avaliado com 3 de um total de 5 estrelas

Food is great dogs love it. Delivery has been poor. Don’t get it delivered to your workplace. The budget couriers are poor, Business to business. Hopefully this supplier will start to use more re... Ver mais

A empresa respondeu

Detalhes da empresa

  1. Pet Shop

Escrito pela empresa

At WILD Pet Food, we believe high-quality nutrition starts with full transparency. That’s why every recipe we create focuses on biologically appropriate nutrition, high meat content, and high-quality ingredients sourced from trusted UK suppliers, backed by our Honest Maths Guarantee. Unlike many brands that calculate ingredient percentages before processing, we weigh our ingredients after dehydration, so owners know exactly what’s going into their dog’s bowl. No inflated fresh meat claims, no hidden fillers, and no misleading label maths. Our cold-pressed recipes are made using low temperatures to help retain more natural nutrients, creating highly nutritious, minimally processed meals that support healthy digestion, stable energy, shinier coats, and overall wellbeing. We know every dog is different, which is why our ranges go beyond one-size-fits-all feeding. Alongside our core 80:20 recipes, we also offer our Gentle range - lower protein recipes designed for dogs who benefit from high-quality meat nutrition but may struggle with very high protein levels. For dogs needing additional digestive support, our Digest 80:20 range combines high meat nutrition with carefully selected ingredients to support sensitive stomachs and digestive health. We also offer Bug Bakes, our hypoallergenic insect protein range, designed for dogs with severe allergies or sensitivities. For owners looking for even less processed nutrition, we also offer a fresh frozen range, rated 95% on All About Dog Food. Our 80:20 cold-pressed range is proudly rated 89% on All About Dog Food. Made in the UK and developed with nutrition, transparency, and biological appropriateness at the forefront, WILD Pet Food is designed to help owners feel confident about every meal they feed.

Why Owners Choose WILD

Escrito pela empresa

Honest Maths Guarantee
Every ingredient in our recipes is clearly listed and weighed after processing for a true reflection of what's actually in your dog's bowl. No inflated fresh meat claims, no hidden fillers.
Biologically Appropriate Nutrition
Our recipes are designed around biologically appropriate nutrition using high-quality ingredients sourced from trusted UK suppliers. We cold-press our food at low temperatures to help retain more natural nutrients with minimal processing.
Nutrition For Different Needs
Alongside our core 80:20 range, we also offer our Gentle lower protein range, Digest 80:20 recipes for digestive support, Bug Bakes hypoallergenic insect protein recipes for sensitive dogs, and our Fresh Frozen range rated 95% on All About Dog Food.

Money Back Guarantee

Try WILD with confidence.

We offer a money-back guarantee on first orders if you dog doesn't take to WILD, helping owners make the switch with added peace of mind. T&Cs apply - see our website for details.

Informações de contato

Promotion box for WILD Pet Food

20% Off + Money Back Guarantee

Use code: TRUSTPILOT20% to save on top-rated nutrition. T&Cs apply.

4,6

Excelente

O TrustScore é 4.5 de um total de 5

1 mil avaliações

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4,6

Todas as avaliações

(1.070)

147 avaliações nos últimos 12 meses

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Avaliado com 5 de um total de 5 estrelas

Excellent food and customer service

Excellent food and customer service. I needed to change my dogs food just after a delivery due to dietary requirements, but the team made me aware of another food in their range that would be suitable and kindly helped me with the orders. They went above and beyond to ensure me and my dog were happy and I'm so relieved I was able to stay with wild.

27 de julho de 2026
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Resposta da WILD Pet Food

Thank you so much for this lovely review! So glad the team could help get you sorted with the right food for your dog's needs, and that you're able to stay with WILD. 🐾

Avaliado com 2 de um total de 5 estrelas

Customer service is non-existent

Company make a big thing about “contact Us if you need help” but they ignored my 1st query & the 2nd try then said; we’ll answer in 48hrs. About as helpful as an ashtray on a bicycle when you’re trying to find answers & get the right food for a 4month old puppy struggling with itchy skin & loose stools.
Their packaging doesn’t help either as the ‘Gentle' seems identical to Puppy but I can’t tell the difference. Then they say it’s easy to switch flavours (with no real guidance to quantify that),but doing so seems to have made things worse for my boy.
Also seems ridiculously expensive (even with a subscription).
The only reason I’ve not walked away is I can’t put my pup through another complete food change. So far it’s cost me an absolute fortune, especially with several half bags from their mixed bundle, he now can’t eat.
Don’t think mixing flavours up is a good idea but their’s no real guidance for those trying to do their best by their dogs but happy to take your money, & lots of it.
I will be finding an alternative ASAP

10 de agosto de 2026
Avaliação não solicitada
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Resposta da WILD Pet Food

Sorry to hear about the frustration, and for what your pup's been going through with his skin and stools. We can see our replies were sent — it's possible they landed in spam, which we know isn't much comfort when you're waiting for answers. We'd really like to get this sorted for you and your boy properly, so please pop us an email or DM and we'll get straight on it. 🐾

Avaliado com 5 de um total de 5 estrelas

Very good quality dog food.

Informative website, quick delivery, good feeding guidance, good description of ingredients, very good quality ingredients and the dogs love it. I'm still in process of transitioning to feeding the full amount but so far so good.

31 de julho de 2026
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Resposta da WILD Pet Food

Thank you so much for this lovely review — really glad the website and feeding guidance have been helpful during the transition, and great to hear the dogs are loving it so far!

Avaliado com 5 de um total de 5 estrelas

Very helpful

Customer service replied quickly with helpful information/advice.
Our dogs (tummy) didn’t agree with Rabbit flavour so I needed the usual Herring/Fish one. They sent my order very quickly so I didn’t have to buy a dog food from a store. Thank you!!
You can tell the quality of their products are good as my dogs’ 💩 are healthy since we changed to Wild.

29 de julho de 2026
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Resposta da WILD Pet Food

Thank you so much for this lovely review! So glad we could get the Herring over to you quickly, and great to hear the switch to WILD has your dogs' tummies (and 💩!) so happy. 🐾

Avaliado com 5 de um total de 5 estrelas

Fixed for fussy dog!

My dogs are still loving their 80:20 cold pressed food! Customer service and delivery has always been good. I spoke with Ross the founder on the phone because one of my dogs can sometimes get bored of the same food. He suggested I try some of their fresh frozen as a topper when this happens. Problem solved! All dogs, even Mr fussy, very happy ❤️

29 de julho de 2026
Avaliação não solicitada
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Resposta da WILD Pet Food

Thank you so much for this lovely review! So glad the 80:20 cold pressed is still going down well, and that Ross's fresh frozen topper tip solved things for your fussy one 😄 Great to hear all the pups are happy. ❤️

Avaliado com 5 de um total de 5 estrelas

Great products that our dog loves

Great products that our dog loves.

Always helpful whenever there have been any issues!

25 de janeiro de 2026
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Resposta da WILD Pet Food

Thank you so much for the kind words — glad your dog loves the food and that we could help whenever needed! 🐾

Avaliado com 5 de um total de 5 estrelas

Great quality food

Great quality food, fast delivery and a happy dog.

13 de julho de 2026
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Resposta da WILD Pet Food

Thank you so much for the kind words — so glad to hear you've got a happy dog! 🐾

Avaliado com 5 de um total de 5 estrelas

Bug bakes for dogs with IBD

My dog has serious IBD and got so bored of the veterinary hydrolysed protein diet so looked for something else he could have without having awful allergic reactions. (Hypoallergenic dog food is often full of allergens!) cue insect protein!!! He never turns his nose up at Grain free bug bakes and he now has all the energy and zest for life as he did when he was a young pup 🩷

27 de julho de 2026
Avaliação não solicitada
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Resposta da WILD Pet Food

Thank you so much for this lovely review — it really means a lot. So glad Bug Bakes has given him his energy and zest back after such a tough time with his IBD. Sending him lots of love 🩷

Avaliado com 4 de um total de 5 estrelas

Handy raw alternative to take abroad

Bought the rabbit flavour as an alternative to raw food to take on holiday to France. Then realised you aren't supposed to take meat into the EU so also bought the fish one. Allowed my dog to try it as treats in the months beforehand and she liked it so I switched her straight onto it a few days before we went away and had no issues with her gut - great! However, she doesn't cry for it like she does with her raw food and she doesn't like it soaked and rehydrated which really surprised me as she's so foody. She will eat it with water poured over the top which is good because it does make her very thirsty. She is also a lot more gassy than usual on this food. Overall I'm pleased with the quality and convenience.

9 de julho de 2026
Avaliação não solicitada
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Resposta da WILD Pet Food

Thank you for such a detailed review — really useful feedback. Glad the fish worked well for the France trip with no gut issues, and good to know the water-on-top method's working for her. Thanks for flagging the gassiness and lower enthusiasm too, we'll take that on board.

Avaliado com 5 de um total de 5 estrelas

Wild Pet Food has been excellent

Wild Pet Food has been excellent. Customer Service is superb. Orders always arrive well packaged and always very promptly following placement of online order. My dogs are very happy with the food and clean their bowls. Transition from my old pet food was very straight forward and Wild Pet Food staff have been readily available to discuss any queries, even making a call to me to enquire if all was progressing well with the transition. The food is highly nutritious and I trust that my dogs are eating a tasty and healthy balanced diet, I have recommended Wild Pet Food to others. HIGHLY recommend the food and the company. Thank you Wild Pet Food.

14 de julho de 2026
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Resposta da WILD Pet Food

Thank you so much for this lovely review! 🐾 We're thrilled the transition went smoothly and that the pups are cleaning their bowls (the ultimate seal of approval!). Really glad Kirsty's check-in call was helpful too - that personal touch matters to us. Thank you for recommending us to others, it means the world!

Avaliado com 5 de um total de 5 estrelas

Incredible Customer Service and Genuinely Care About My Dog.

Decided to try Wild based off All About Dog Food’s review, and wanting a high quality, easier to store alternative to raw food. Initially I ordered the Cold Pressed Beef recipe, and it didn’t agree with my pup. She is a sensitive soul, and usually at this point I may have given up and tied something else, until I went on the website and saw a direct phone line to speak to the company’s CEO, Ross. Ross was incredibly generous with his time and advice, and talked me through what could be going on with my dog. In an unbelievable further act of generosity, he then arranged for me to be sent several different recipes to try, at no additional charge. Safe to say, his advice was absolutely spot on and I now have a happy and healthy dog again, with no tummy troubles! I have spoken to him twice more since the initial phone call, and each time he has been as helpful and insightful about small tweaks and things to try to get my dog feeling her best again. Now that we have cracked the code on what works for my dog, I have noticed she is significantly brighter, her coat is shiny and soft again, and she is back to her usual self after several months of being very subpar. This exceptional customer service, and genuine care for my dog and her wellbeing is the standout here - we will be a customer for life! Can’t thank Ross and the Wild team enough.

21 de julho de 2026
Avaliação não solicitada
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Resposta da WILD Pet Food

Thank you so much for taking the time to share this 🐾 What a journey - so glad Ross could get to the bottom of things and find the right recipes for your girl. Hearing that she's back to her bright, shiny-coated self after a tough few months is exactly why we do this. We'll make sure Ross sees this, he'll be made up! Thank you for sticking with us and trusting us to get it right.

Avaliado com 5 de um total de 5 estrelas

Great food

Great food, dogs enjoying mealtimes

14 de julho de 2026
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Resposta da WILD Pet Food

Thanks so much for the lovely review! 🐾 So glad mealtimes are going down a treat.

Avaliado com 5 de um total de 5 estrelas

our 4 year old GSD is loving it and…

our 4 year old GSD is loving it and gaining weight on his other cold pressed he was pooing a lot since he had been on wild this had improved significantly he loves the food as does our 5 month old puppy, also our 4 year old has food allergies especially chicken and he loves the fish variety and as I said both are thriving on it just goes to show not all cold pressed is equal

14 de julho de 2026
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Resposta da WILD Pet Food

Thank you for this lovely review! 🐾 So glad to hear the switch has made such a difference - better digestion, healthy weight, and both dogs thriving, including on the fish for his chicken allergy.

Avaliado com 5 de um total de 5 estrelas

We switched to WILD Pet Food several…

We switched to WILD Pet Food several months ago after spending a lot of time researching the 'best quality', whilst also being conscious of the extortionate price that top quality dog food can cost these days.

We were with a couple of other upmarket brands that had decent ratings on a dog food rating website, allaboutdogfood, and noticed WILD about a year ago now. They were the clear best rated one compared to other competitors.

After doing a trial, we found our pup really liked the poultry options, particularly the Chicken and Duck flavours, therefore since then we've been a loyal WILD customer for the past 12 months and have been delighted with our experience.

Our dog, a Welsh Terrier, enjoys the food, digests it well and it's such good value for money considering the superior quality to other brands.

If only all dog food brands cared about the composition and customer service as much as WILD! We love them.

18 de julho de 2026
Avaliação não solicitada
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Resposta da WILD Pet Food

Thank you so much for this lovely review 🐾 So glad you found us after all that research, and that the Chicken and Duck flavours have been such a hit for the past 12 months. Great value, great quality, happy dog - just how we like it. Thanks for being part of the WILD family!

Avaliado com 5 de um total de 5 estrelas

Miniature Schnauzers

I have two Miniature Schnauzers, with very sensitive tummy’s, we are transitioning very slowly, but so far I’m very impressed, no issues, both dogs love it.

24 de junho de 2026
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Resposta da WILD Pet Food

Thanks so much for this 🐾 Slow and steady is exactly the right approach for sensitive tummies, so it's brilliant to hear no issues so far and both dogs loving it. Thanks for sharing!

Avaliado com 2 de um total de 5 estrelas

Not for large breed puppy

Yes this is an excellent food for adult dogs not puppies like they say i was told this food was an excellent choice for my rottweiler puppy, it did not agree with him at all it is far to rich for him and since doing some research the protien is far to high for a growing puppy, also the calcium and phosphorus ratio in this food is far to high for a growing puppy, since putting my puppy onto darf complete puppy food he is a lot happier and his stools are a lot firmer

10 de maio de 2026
Avaliação não solicitada
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Resposta da WILD Pet Food

Thank you for taking the time to share this feedback 🐾 We're sorry to hear the recipe didn't suit your Rottweiler puppy - every dog is different, and it's great that you found something that works well for him now.

We'd love the chance to understand a bit more about what happened, as we always recommend a slow transition and would want to make sure you had the right guidance for a growing large-breed puppy. Please do reach out to us directly so we can look into this further.

Avaliado com 3 de um total de 5 estrelas

Great food, awful delivery service

The food itself is great. My dog licks his bowl clean everytime. However the courier service Wild use is awful. Order was left on my doorstep, on a public street! I contacted the courier, who did apologise but given the value of my order this is not satisfactory.

26 de junho de 2026
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Resposta da WILD Pet Food

Thank you for the kind words about the food — glad to hear your dog's a fan!
We're really sorry to hear about the delivery experience though, we completely understand your frustration given the value of the order.
We'd be happy to switch you to a different courier for future orders if that would give you more peace of mind — just let us know at contact@wildpetfood.co.uk and we'll get that sorted.

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