The PMA Scholar Program delivers tremendous value from start to finish. The course breaks down complex PMM concepts, such as connecting metrics to business outcomes, leading vs. lagging indicators, an... Ver mais
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Veja o que dizem as avaliações
This is the second course i completed from PMA - Advanced PMM. The certification course was really exhaustive and comprehensive. It covered the overview of all the core areas and the allied areas tha... Ver mais
A empresa respondeu
PMA offers a breadth of resources, tools, and connections to grow your career. Whether you are new to PMM or you are looking to scale your career into more senior roles, they provide you with everythi... Ver mais
A empresa respondeu
A ton of available content and great to see that newer versions are constantly being added as trends change so fast in product marketing.
A empresa respondeu
Detalhes da empresa
Escrito pela empresa
PMA is the go-to place for 1,000s of product marketers. Online resources, 24/7 communities, global events, reports, awards, courses, mentors, jobs and podcasts. We’ve got it all.
Informações de contato
147 De Beauvoir Road, N1 4DL, LONDON, Reino Unido
- hello@productmarketingalliance.com
- productmarketingalliance.com
4,7
Excelente
660 avaliações
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Respondeu a 100% das avaliações negativas
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Fabulous event
Fabulous event, I always find it so inspiring! I’d definitely recommend for everyone who works with the customers and want to learn how to do their jobs better!
18 de junho de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thank you for your kind words, Ania! We're so pleased to hear that you found the event inspiring and valuable. Helping professionals learn, grow, and connect is at the heart of what we do, so it's wonderful to know the experience resonated with you. We truly appreciate your recommendation and hope to welcome you to another PMA event soon!
The certification training was top tier
The certification training was top quality and very well organized. I now feel so much more confident in my role!
17 de junho de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thank you for your review, Jukka-Pekka! We're delighted to hear that you found the certification training to be high quality and well organized. It's especially rewarding to know that the experience has helped you feel more confident in your role. Thank you for being part of the PMA community, and we wish you continued success in your product marketing journey!
Even if you're an experienced Product…
Even if you're an experienced Product Marketing Leader, the Leadership course is a valuable refresher and I learned some new things!
2 de junho de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thank you for your response! We are so happy that you enjoyed the course.
PMA offers a breadth of resources
PMA offers a breadth of resources, tools, and connections to grow your career. Whether you are new to PMM or you are looking to scale your career into more senior roles, they provide you with everything you need to reach your goals. Its depth, quality, and diversity of resources makes it worth the investment. PMA is my most trusted tool in shaping my career as a product marketer.I didn’t leave 5-stars because I’ve had some admin issues around my membership and maintaining my place in courses.
23 de maio de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thank you so much for your thoughtful feedback. We really appreciate you taking the time to share your experience. It’s great to hear that PMA has played such a valuable role in supporting your growth as a product marketer.
We’re sorry to hear about the administrative issues you’ve experienced with your membership and course access, that’s definitely not the experience we want for our members. We’d love to look into this further and get things running smoothly for you, so please feel free to reach out to us directly and our team will be happy to help.
Thanks again for your feedback, we really appreciate it.
Best,
The PMA Team
Product Marketing Certified: Core Live Virtual
Positive experience taking this two-day virtual course: lots of useful frameworks and templates that can be applied in day-to-day product marketing work.
12 de maio de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks for sharing your experience with the live virtual course.
We’re glad to hear you had a positive experience and found the frameworks and templates useful for your day-to-day product marketing work. That practical application is exactly what we aim to deliver.
It’s great to know the two-day format worked well for you and supported your learning.
Thanks again for taking the time to leave a review and for being part of the PMA community.
Best,
The PMA Team
Great overview of pmm
It is. a great course especially for anyone looking to maintain/ up there PMM skills
1 de maio de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks for your feedback, we really appreciate it.
We’re glad to hear you found the course to be a great overview of product marketing and useful for maintaining and developing your PMM skills.
It’s always our goal to create content that supports both those new to the field and those looking to sharpen their expertise, so it’s great to know it delivered for you.
Thanks again for sharing your thoughts and for being part of the PMA community.
Best,
The PMA Team
Actionable insights and useful practical applications
The Advanced Product Marketing Certification was incredibly useful in my role. It’s packed with actionable insights you can apply straight away, and it gave me plenty of inspiration while validating many of the things I was already doing.
21 de abril de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks for your feedback, we really appreciate it.
We’re so glad to hear the Advanced Product Marketing Certification has been useful in your role and that you found the insights immediately applicable. That balance of practical takeaways and real-world relevance is exactly what we aim for.
It’s also great to hear the course helped validate the work you were already doing while offering fresh inspiration. That is always a strong sign you are on the right track.
Thanks again for sharing your experience and for being part of the PMA community.
Best,
The PMA Team
A great spot for developing a fundamental understanding of core product marketing principles
A great spot for developing a fundamental understanding of core product marketing principles. The use of real-world examples and mixture of presentation styles, plus additional resources & templates, make this a valuable experience
15 de abril de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks for your kind feedback, we really appreciate it.
We’re glad to hear the course helped build a strong foundation in core product marketing principles. It’s great to know that the mix of real-world examples, presentation styles and additional resources added to your experience.
We’ve put a lot of thought into making the content both practical and engaging, so it’s always encouraging to hear that it’s landing well.
Thanks again for sharing your thoughts and for being part of the PMA community.
Best,
The PMA Team
Invaluable Curriculum and Instructors That Go Beyond Practical Application
This course was exactly what I needed to level up my product marketing skills. It gave me a clearer understanding of how to approach positioning, messaging, and go-to-market strategy in a way that actually drives results—not just theory. I also loved how it emphasized customer-centric thinking and cross-functional alignment, which are critical in real-world roles.
I now feel more confident in how I approach product marketing as a whole, from defining value to measuring success. I’d definitely recommend this to anyone looking to grow into or advance in a PMM role.
9 de abril de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thank you for such a thoughtful review, we really appreciate you taking the time to share this.
We’re delighted to hear the course helped you level up your product marketing skills.
It’s especially great to hear your feedback on customer-centric thinking and cross-functional alignment. Those are core to the role, and we are glad that they came through clearly in the learning experience.
We’re also really pleased to hear that you’re feeling more confident in how you approach product marketing end-to-end. That is exactly the outcome we aim for!!
Thanks again for your recommendation and for being part of the PMA community.
Best,
The PMA Team
Very insightful for PMMs
Very insightful material and a lot of frameworks that are easily applicable. Maybe a bit pricey.
2 de abril de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks for your feedback, we really appreciate it.
We’re glad to hear you found the material insightful and the frameworks easy to apply. That is exactly what we aim to deliver.
We also understand your point on pricing. We work hard to ensure the course provides strong value through high-quality content, practical tools and ongoing updates, but we appreciate that investment can feel significant.
Thanks again for sharing your thoughts, it really helps us continue to improve.
Best,
The PMA Team
My transition to Product Marketing
This scholar program gave me the tools to better connect all the dots of product marketing and put a label on things that I'm already doing. Now I have a more strategic view of the role, actionable templates that I can use and inspiration from video resources and group discussions. It only reinforced my passion for product marketing and its unique power of connecting data, creativity, execution and strategy. I loved it and I'm so grateful that I got picked for it! Thanks!!!
31 de março de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thank you so much for sharing this. It is great to read.
We are really glad the programme helped you connect the dots and build a more strategic view of product marketing. It is especially nice to hear that the templates, resources and group discussions made a meaningful impact.
It is also brilliant to know the experience reinforced your passion for the field. That balance of data, creativity, execution and strategy is exactly what makes product marketing so powerful.
Thanks again for your kind words and for being part of the programme. We are very glad to have had you with us.
Best,
The PMA Team
Very useful
1 de abril de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Hi there,
Thanks for your feedback, we really appreciate it.
We’re glad to hear you found the course useful. It’s great to know it delivered value and supported your learning.
If there is anything you would love to see added or improved in the future, we would always be keen to hear your thoughts.
Best,
The PMA Team
Product Marketing Certified Core – Excellent course and insights!
I first attended the in-person course in London and have now completed the certification online as well. The course is very well-structured and provides a clear understanding of what Product Marketing is all about. It effectively covers the key skills, competencies, and knowledge required to excel in the field.
26 de fevereiro de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Hi there,
Thanks so much for your kind words, and for learning with us both in person and online. That is brilliant to hear.
We are really glad the course gave you a clear and structured understanding of product marketing, and that it helped build confidence around the key skills and competencies needed in the field. That is exactly what we aim for.
It is also great to hear you experienced both formats. We are always working to make sure the online experience delivers just as much value as our in-person sessions.
Thanks again for your support. It genuinely means a lot to the team.
Best,
The PMA Team
Good Start for PLG, But Not Enough Real Application
I recently completed the Product-Led Growth (PLG) course from PMA Alliance. Overall, I found the course useful and well-structured, especially in terms of introducing key frameworks and concepts around PLG, activation, retention, and experimentation.
The frameworks provided are valuable and give a good foundation. However, I sometimes found it difficult to understand how to apply these frameworks in real-life situations. I was expecting more practical, hands-on learning.
For example, it would be very helpful to have real-world case studies where you are given a problem and asked to solve it. Things like deciding which metrics to use, how to form a hypothesis, or how to approach an experiment are not always easy to understand just by watching videos.
In a previous UX course I took (from Udacity), we had assignments that were reviewed by real people. That made a big difference because I had to actively apply what I learned, get feedback, and improve. I think something similar would make this course much stronger.
Also, some of the videos felt a bit outdated. It would be great to have more up-to-date content, especially in a fast-changing field like product growth.
Overall, I think the course is a good introduction to PLG concepts, but it could be improved with more practical exercises and real-world application.
I would recommend it as a starting point, but with the expectation that you will need additional hands-on practice to fully understand how to use these frameworks.
19 de março de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks for taking the time to share such a thoughtful and balanced review. We really appreciate it.
We’re glad to hear that the PLG course provided a strong foundation and that the frameworks around activation, retention, and experimentation were useful. That said, your feedback around real-world application is completely fair, and it’s something we’re actively thinking about.
You’re right, understanding frameworks is one thing, but applying them confidently in real scenarios is where the real learning happens. We’re currently exploring ways to introduce more hands-on elements, including practical case studies, scenario-based exercises, and opportunities for structured feedback, similar to what you mentioned from your previous experience.
We also hear you on the content freshness. In a fast-moving space like product growth, staying up to date is critical, and we’re continuously reviewing and updating materials to reflect current best practices.
Thanks again for your honest feedback; it's incredibly valuable as we continue to improve the learning experience. And if there’s anything else you’d love to see added, we’d genuinely love to hear it.
Best,
The PMA Team
Well organized and great enthusiasm…
Well organized and great enthusiasm from the staff and participants
10 de março de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks for sharing your feedback! We’re really glad to hear you found the experience well organised and enjoyed the enthusiasm from both the team and fellow participants. It’s great to know that came through.
Best,
The PMA Team
Resposta da Product Marketing Alliance
Thanks for sharing your feedback! We’re really glad to hear you had a great experience with the course and appreciate you taking the time to leave a review.
Best,
The PMA Team
PMA is the holy grail for Product Marketers!
I became a Pro+ Member of the Product Marketing Alliance (PMA) a couple of years ago and haven't looked back. The courses, resources and events are perfect for Product Marketers looking to progress their career. Highly recommend!
31 de janeiro de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks so much for the kind words and for being part of the PMA community. We’re really glad to hear you’ve found value in the courses, resources, and events over the years. It’s great to know they’ve supported you in progressing your product marketing career.
We really appreciate the recommendation.
Best,
The PMA Team
Helpful course for developing a…
Helpful course for developing a baseline understanding of the PMM function
30 de janeiro de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks for taking the time to share your feedback.
We’re really glad to hear the course helped provide a solid baseline understanding of the PMM function, that’s exactly what we aim for with the PMA community courses.
Best,
The PMA Team
Valuable on-demand courses
20 de janeiro de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks so much for the feedback! We’re really glad you’re finding the on-demand courses valuable.
Best Regards,
The PMA Team
Great product with great content
Great product with great content, really liked the update on the platform
19 de janeiro de 2026
Avaliação não solicitada
Resposta da Product Marketing Alliance
Thanks so much for the feedback! We’re really glad you’re enjoying the product and content, and it’s great to hear the platform updates landed well.
Best Regards,
The PMA Team
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