Aura Avaliações 1.341

O TrustScore é 5 de um total de 5

4,9

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Veja o que dizem as avaliações

Avaliado com 5 de um total de 5 estrelas

Don't hassle you. Customer service impeccable. Everything explained when convenient to me. Friendly and respectful at all times. No pressure. Documents sent via email and also in writing and se... Ver mais

A empresa respondeu

Avaliado com 5 de um total de 5 estrelas

No hard sell at all ,gave me plenty of time, answered all my questions and explained in depth such a lovely lady Zoe, she was very friendly highly recommend. Rang few other companies 1st who were ver... Ver mais

A empresa respondeu

Avaliado com 5 de um total de 5 estrelas

I have finally purchased my funeral plan with Aura and it’s a great weight off my mind. The plan I have purchased is exactly what I wanted. I have looked at other companies for quotes, but as they... Ver mais

A empresa respondeu

Avaliado com 5 de um total de 5 estrelas

I chose Aura for my funeral plan because of the ratings and its no-pester promise. Delighted to have done so. I never felt under pressure to make a decision, and wasn't subject to constant calls or e... Ver mais

A empresa respondeu

Detalhes da empresa

  1. Crematório
  2. Diretor de Funerais

Escrito pela empresa

Aura is a family-run, five-star-rated provider of direct cremation plans, helping families across mainland Britain secure peace of mind for their future. We offer affordable, prepaid funeral plans with no hidden fees, ensuring everything is taken care of when the time comes. Our mission is to make end-of-life planning simple, clear, and approachable. With a focus on trust, transparency, and compassion, we guide our customers through the process, providing all the details they need to make an informed decision that they're comfortable with. At Aura, we believe that planning ahead shouldn’t be overwhelming or expensive. That’s why we include all essential services in one low price, offering financial security and reassurance for you and your loved ones. We also provide time-of-need services for families who require immediate assistance, offering dignified and affordable direct cremations without compromise. Our caring team is here to guide you every step of the way, ensuring everything is handled with care and sensitivity during a difficult time. Rated highly for our caring approach and exceptional service, we are proud to be trusted by thousands of families to deliver affordable, dignified, and stress-free funeral arrangements.


Informações de contato

4,9

Excelente

O TrustScore é 5 de um total de 5

1 mil avaliações

5 estrelas
4 estrelas
3 estrelas
2 estrelas
1 estrela

Respondeu a 100% das avaliações negativas

Normalmente responde dentro de 1 semana

Como esta empresa usa o Trustpilot

Veja como as avaliações e classificações são obtidas, pontuadas e moderadas.

As empresas no Trustpilot não têm permissão para oferecer incentivos ou pagar para ocultar avaliações. As avaliações são opiniões de usuários e não da Trustpilot. Leia mais

Avaliado com 5 de um total de 5 estrelas

Aura Life Excellent for Customer Care

Made initial enquiry for a direct cremation plan and received the choice of available plans initially via email. Called to ask some further questions and spoke with Jimmy who was helpful and explained everything I needed to know, with compassion and empathy. There was no hard sell I was given time to consider my choices and a further call was scheduled where I selected the plan of my choice. Very competitive plan prices and excellent service, first class customer care highly recommended.

30 de janeiro de 2026
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Resposta da Aura

Hi Beverley,
Thank you so much for taking the time to leave this lovely review. I’m really glad the information we sent over was helpful, and that when we spoke I could answer your questions clearly and support you with compassion...especially while you were weighing up your options.

I’m pleased you felt there was no pressure and that you had the time you needed to choose the right plan. Thanks again for your recommendation, it really means a lot.

Wishing you all the best,
Jimmy

Avaliado com 5 de um total de 5 estrelas

All questions answered wirh no hard sell

A friendly, helpful and certainly not pushy phone call for my phone call. All
questions answered and my mind put at rest.

8 de fevereiro de 2026
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Resposta da Aura

Carol,
It was a pleasure talking with you, and answering all of your questions. If you ever have more questions, we will be here! Thank you for leaving a review - wishing you all the best. Roddy

Avaliado com 5 de um total de 5 estrelas

Excellent product and service

There was no aggressive selling (unlike others I contacted), a full refund availability and the product is clear and comprehensive.

8 de fevereiro de 2026
logotipo da Aura

Resposta da Aura

Hello,
We really appreciate you leaving this kind review, thank you. It's great to know that you didn't feel pressured by us, and that our materials were clear. All the best, Jimmy

Avaliado com 5 de um total de 5 estrelas

We have just taken out two plans and…

We have just taken out two plans and everything went smoothly

1 de fevereiro de 2026
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Resposta da Aura

Rhona,
I'm so happy to read this positive review following your recent experience taking out two plans with us. Thank you, and wishing you all the best. Anne-Sophie

Avaliado com 5 de um total de 5 estrelas

Extremely professional.

Extremely professional.
Top rated independently.
Very competitive pricing.
They even sent an information pack by registered post.

8 de fevereiro de 2026
logotipo da Aura

Resposta da Aura

James,
Thank you very much for this positive review. We will always be here for a chat, should you have any questions or concerns in the future. All the best, Roddy

Avaliado com 5 de um total de 5 estrelas

A positive experience

I shortlisted 3 companies providing direct cremation. Aura's
customer service was by far the best. All my questions were answered in a professional and caring way. I was making arrangements for myself and was treated with courtesy and respect. It was a positive experience and I would certainly recommend Aura. Thank you

7 de fevereiro de 2026
logotipo da Aura

Resposta da Aura

Hello,
We so appreciate your kind review. Thank you for trusting Aura after comparing a few companies...I'm glad that you felt listened to and treated with courtesy and respect while making arrangements for yourself. It was my pleasure to answer your questions and help make the process a positive one. Thanks again for recommending us, it means a lot.

Best wishes,
Caoimhe

Avaliado com 5 de um total de 5 estrelas

They Care

Aura were just there for you
For all the questions you wanted to ask
For everything you didn’t know
For just guidance on everything
But for me this is a family business
Paul the father was diagnosed with a terminal diagnosis of MND however he is still here and has started fhe business Aura with his son James
It is a family business
Most of all ‘No Pressure’ at all no calls no constant emails
They’re prices are brilliant - am I allowed to say beat pure cremation hands down
And you can pay up over a year with no extra costs
Just go for Aura a lovely helpful at all times ‘ Family ‘ business

29 de janeiro de 2026
logotipo da Aura

Resposta da Aura

Jackie,
Thank you so much for such a thoughtful review. I'm happy to read that you felt we were there for you with guidance and answers, and that everything felt “no pressure” from start to finish — that’s exactly how it should be.

I’m so pleased the pricing and the option to spread payments helped make things feel manageable too. Thanks again for recommending us, it was a real pleasure to help.
Warm wishes,
Jimmy

Avaliado com 5 de um total de 5 estrelas

Very good service and advice

Having looked at several plans by other companies i came back to Aura as everything i read in their brochure sounded so sincere. I phoned Aura and spoke to a lovely lady called Debs. She was very helpful and explained everything about their plans. I had also made a list of questions to clarify some items. Debs answered all my queries and I decided on the plan I wanted, and so I signed up for that plan. Aura are very professional and extremely helpful, I would highly recommend them to anyone.

2 de fevereiro de 2026
logotipo da Aura

Resposta da Aura

Hi David,
Thank you very much for your kind review and for choosing Aura after looking at other plans. I’m really glad the brochure felt clear and sincere, and that our chat helped you feel confident in your decision. It was a pleasure answering your questions and helping you find the right plan. Thanks again for the recommendation, it means a lot.

Wishing you all the best,
Debs

Avaliado com 5 de um total de 5 estrelas

Peter review

First i spoke to a lovely man jimmy and went through everything and what to expect and the never kept ringing me the left me time to make my descisson and then a lovely lady called tracy who was absolutely brilliant and kept me informed the whole way through the process couldnt ask for anything more i applaud you will deffo be using them again

10 de dezembro de 2025
Avaliação não solicitada
logotipo da Aura

Resposta da Aura

Hello,
Thank you so much for your lovely review. I’m really glad Jimmy was able to talk everything through clearly and give you the time you needed to decide with no pressure.
And thank you for your kind words about me, too. I’m so pleased I could keep you informed and make the whole process feel straightforward. We really appreciate your recommendation, and we’ll be here whenever you need us.
Warm wishes,
Tracy

Avaliado com 5 de um total de 5 estrelas

I have thought long and hard about my…

I have thought long and hard about my final demise but as they say it is a decision up to the person to have there wishes honoured I look as several company’s but they didn’t exactly do what I wished for then I discovered aura how refreshing how simple how reasonable when I phoned and spoke to a very nice and informative man I decided straight away this company gives me all I want without dangling discounts it was about me so I desired yes let’s do it and after a great conversation I paid and then I felt that’s it I’ve done it but with security and a family run business I just felt so pleased and happy another thing less to worry about I have my personal choice where I want to spend eternity and a feeling of peace I experienced thank you .

2 de fevereiro de 2026
logotipo da Aura

Resposta da Aura

Hello,
Thank you so much for taking the time to share this. I’m really pleased that the process with us felt simple, clear and genuinely centred around what you wanted, without any pressure or gimmicks.
It was a real pleasure speaking with you, and I’m glad we could help you put everything in place in a way that gives you that sense of security and peace of mind.
Wishing you all the best,
Rowena

Avaliado com 5 de um total de 5 estrelas

From my first enquiry I was very…

From my first enquiry I was very impressed with the professionalism of staff I spoke to and emails sent. The information I received by post was impressive. I liked the fact I could pay monthly over two years without any interest added.

29 de janeiro de 2026
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Resposta da Aura

Mrs. King,
Thank you so much for the lovely feedback. It means a lot to know that you found our interactions professional, and our materials impressive. We will be here, should you need to ask any further questions, or have any concerns. All the best, Anne-Sophie

Avaliado com 5 de um total de 5 estrelas

My wishes .....

After much research, my plan is now in place.
I am very pleased to have chosen Aura as I found all the staff to be helpful and friendly and the literature was straightforward and clear.

29 de janeiro de 2026
logotipo da Aura

Resposta da Aura

Sue,
Thank you for trusting Aura with your funeral plan, and for leaving this lovely review! All the best, Rowena

Avaliado com 5 de um total de 5 estrelas

After much research on line my choice…

After much research on line my choice was
Made with Aura there was a money off offer but this was not so important
The content of plan was more important and I found one that met my requirements
The plan was setup and carried out quickly with no stress
So now I have peace of mind through my later years

6 de fevereiro de 2026
logotipo da Aura

Resposta da Aura

Hello, John
Thank you for leaving us this very kind review. I'm so glad to know that setting up your funeral plan with Aura has given you some peace of mind. If you need anything going forward, please let us know. Wishing you all the best, Roddy

Avaliado com 5 de um total de 5 estrelas

When looking for plan

When looking for plan, l wasn't harased into buying from this company, had time to think about it ,happy with plan details, and can pay over 2 yrs interest free If needed, everything done online, only small questions to answer at the beginning. Would recommend, thank you.

6 de fevereiro de 2026
logotipo da Aura

Resposta da Aura

John,
Thanks for taking the time to leave this positive review, we really do appreciate your feedback. Wishing you all the best, Anne-Sophie

Avaliado com 5 de um total de 5 estrelas

My experience planning my pre-paid funeral was very positive.

I found the experience planning my funeral plan very positive. The young man who helped me very kind, there was no hard sell like some other companies.

29 de janeiro de 2026
logotipo da Aura

Resposta da Aura

Hi Judith,
Thanks so much for taking the time to leave this kind review. I'm happy you found the process positive. Please take care,
Roddy

Avaliado com 5 de um total de 5 estrelas

Were very helpful and professional when…I phoned them

Were very helpful and professional when I phoned them - it was all seamless

27 de janeiro de 2026
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Resposta da Aura

Mary,
I'm so glad to read that you found the process helpful. Please let us know if you have any questions going forward...we will be here. Thank you for leaving a positive review! Anne-Sophie

Avaliado com 5 de um total de 5 estrelas

Not at all pushy

Not at all pushy. Answered all questions. Pleased I’ve done this & happy I wasn’t pressured.

4 de fevereiro de 2026
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Resposta da Aura

Alison,
I so appreciate you leaving this positive review, and am very glad you didn't feel pressured. We will always be here to answer any questions, should any come up. All the best Caoimhe

Avaliado com 5 de um total de 5 estrelas

An important last decision.

The person I spoke to was very calm, informative and acted in a very sensitive way. There was no hard sell. I had already made up my mind and she made me realise that it was the right decision.

4 de fevereiro de 2026
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Resposta da Aura

Hello Mrs. Fletcher
Thank you very much for leaving this lovely review. It was my pleasure to talk things through with you. Wishing you all the best, Caoimhe

Avaliado com 5 de um total de 5 estrelas

Friendly and not pushy

Friendly and not pushy, they are ready to wait until you are sure this is exactly what you want and still talk you through everything just to make sure your choosing the right service for yourself.

4 de fevereiro de 2026
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Resposta da Aura

Denise,
Thank you for taking the time to leave this kind review. It's great to know you didn't feel pressured. All the best, James

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